Transport for London "Now's the time" by VCCP

Transport for London has launched an eco-savvy campaign encouraging the public to walk and cycle through the Big Smoke amid the coronavirus pandemic.

"Now’s the time to travel a different way," a voiceover says, as Londoners walk, cycle and wheel their way across the capital to adhere to social-distancing guidelines.

Running across TV, video-on-demand and out of home, the work was created by Simon Learman. Media was handled by Wavemaker.

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