Tunnicliffe quits CIA in frustration

CIA Medianetwork’s managing director, Mike Tunnicliffe, left the agency abruptly last Friday. Industry sources say he felt frustrated with his role within the CIA Group.

CIA Medianetwork’s managing director, Mike Tunnicliffe, left the

agency abruptly last Friday. Industry sources say he felt frustrated

with his role within the CIA Group.



Tunnicliffe’s departure comes two weeks after Chris Ingram, the chairman

of CIA, admitted that the company’s performance in the UK was

’relatively disappointing.’



A replacement for Tunnicliffe, who has been with the agency since 1990,

is not being sought. Mike Elms, the chief executive of CIA (UK) Holdings

and chairman of CIA Medianetwork, has been made chief executive of the

main agency and will take over Tunnicliffe’s work.



Elms said: ’He (Tunnicliffe) has decided that it’s time to make a move

and we don’t know where he is intending to go.’ Referring to

Tunnicliffe’s abrupt departure, he said that when someone senior decides

to leave, it makes sense ’not to hang around the office’. Tunnicliffe is

on gardening leave until a severance period has been negotiated.



CIA Medianetwork has gone through turbulent changes over the past three

years. Senior management exits include Josh Dovey, deputy managing

director of CIA Medianetwork, who quit last November; Dennis Lay, former

managing director of CIA Medianetwork International, who left last

October; Rick Sheldon, CIA Medianetwork deputy chairman, who left in

June 1995; and Ian Rogers, CIA’s UK chief executive, and Bob Blatchford,

CIA Medianetwork’s joint managing director, who both quit in March

1995.



A replacement is still being sought for CIA Medianetwork’s former

marketing director, Mike Anderson, who was poached by New PHD in

August.



Last year, CIA was forced to pay Laser Sales pounds 1.8 million in

compensation after the ITV sales house accused it of overtrading.



According to CIA sources, Tunnicliffe felt that there was a lack of

clarity over CIA Group’s overall strategy and vision and he had clashed

with senior management over his and Elms’ future roles. Tunnicliffe was

not available for comment.



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