It's an easy target maybe, but Jeremy Lee thinks GoCompare is plunging new creative depths.
Inspired presumably by Danny Boyle’s epic opening film to mark the start of the London 2012 Olympic Games, Gio Compario is now granted a full 60 seconds of airtime for a spot that ratchets the irritation factor up to a totally new level.
Brand: Gocompare.com
Title: Airborne
Agency: In-house
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events
Become a memberGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
