Was there an idea for this campaign besides "get Robert De Niro"? But look at all the things the Oscar-winning actor can do. He can wear hipster glasses. He can say one word in French. He can open the boot of a car.
It feels as if the agency forgot to write a script after pouring their efforts into securing a big name. Why spend so much money and time on producing a campaign that will be completely forgettable?
Agency Innocean Worldwide