Turkey of the week: Shark, The Martin Agency

Shark's new ad is this week's turkey.

Brand: Shark 
Title: SharkScientists 
Agency: The Martin Agency 

James Swift thinks Shark’s new ad sucks: "Despite the laudable intention of mocking the garbled jargon that normally litters vacuum cleaner ads, this fails because it expects viewers to read the subtitles while paying some attention to what’s being said on screen – and that’s too much. A noble failure."