TURKEY OF THE WEEK

John Owen picks on the Unisys branding campaign created by Delaney Fletcher Bozell: ’How do you give your company a warm yet business-like image, gaining it respect around the globe in the process? Obvious, innit? Show the professionalism and dedication of your staff by depicting them with computers instead of heads. That’ll work.’

John Owen picks on the Unisys branding campaign created by Delaney

Fletcher Bozell: ’How do you give your company a warm yet business-like

image, gaining it respect around the globe in the process? Obvious,

innit? Show the professionalism and dedication of your staff by

depicting them with computers instead of heads. That’ll work.’



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