We’re used to getting naff quotes at Campaign but the claim by
CDP’s managing director, Simons Myers, that he’d discovered the future
of advertising ranks as one of the most cringe-making we’ve heard.
Speaking about CDP’s work for the latest Swatch launch, Myers said: ’Ad
folk have been debating the future for ad agencies for some time and now
we’ve found it. It’s in pan-galactic communications.’ Never knew you
were such an over-achiever, Simon.