Turkish Airlines has released spoof tourism ads for Gotham City and Metropolis – fictional locations in the forthcoming Batman v Superman film that the brand sponsors. The spots star Ben Affleck and Jesse Eisenberg (playing Bruce Wayne and Lex Luthor) as spokesmen for Gotham and Metropolis, encouraging people to visit their regenerated cities. The campaign, by Crispin Porter & Bogusky, broke in the US on Sunday (7 February) and will reach other markets later this month. It was created by Ben Carey, Henrik Delehag, Tom Hall and Tess Gaertner, and directed by Patrick Murphy and Nick Gordon through Elastic and Somesuch.
Chief creative officer
Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign eventsBecome a member