United Nations "The People's Seat" by WPP

The People's Seat is a new UN campaign that will allow people from around the world to watch and have their voices heard during the climate summit COP24, which will be held in Poland from 2-14 December.

Sir David Attenborough and environmental campaigner Kathy Jetnil-Kijiñer are calling on people to share their experiences and opinions on climate change using the hashtag #TakeYourSeat. These messages will help shape the People’s Seat address that Attenborough gives to the assembly on 3 December.

WPP agencies Grey, Town Productions, Kantar TNS, Lightspeed, Finsbury, BCW, The Social Partners and MediaCom worked in partnership with the UN Department of Public Information (DPI), the United Nations Office at Geneva, the United Nations Framework Convention on Climate Change (UNFCCC) and Facebook to develop the campaign, with support from Circle AI, Whalar, ITB and Getty Images. 


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