US art director Tipton joins Mother’s core team after pitch successes

Mother has added a sixth recruit to its core team with the arrival of Franklin Tipton, an American art director who has worked with Mother’s founder, Robert Saville, at GGT.

Mother has added a sixth recruit to its core team with the arrival

of Franklin Tipton, an American art director who has worked with

Mother’s founder, Robert Saville, at GGT.



Tipton was most recently at Ground Zero, an agency in Santa Monica,

California, where he worked on campaigns including Virgin Cola,

Sega-Soft and ESPN-2.



Since leaving Ground Zero at the start of the year, he has been

snowboarding competitively in Chamonix, France, and surfing in South

Africa, as well as freelancing as an art director in London.



’Mother is just one of those deals. I was chuffed to get the opportunity

to work here,’ Tipton said. He was involved in the agency’s two recent

pitches for Kickers and CarLand, both won this month.



Three years ago, Tipton came to the UK to work for J. Walter Thompson’s

London office, having been at the network’s New York office for a number

of years, working on accounts including Ikea, British Knights trainers,

Swatch, Bubblicious Bubblegum and a condom boutique called

Condomania.



After a year at JWT in London, where he created a campaign for Everest

double-glazing, Tipton moved to GGT, where he partnered Jim Thornton and

produced press and poster work for Capital FM, Holsten Pils and

Do-It-All.



Saville said: ’Having headed our pitches for Kickers and CarLand, we are

glad Franklin is staying on to develop the creative for these accounts.’



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