UTV Media confirms acquisition of Sport magazine

LONDON - UTV Media, owner of TalkSport and the Northern Ireland ITV franchise, has completed the acquisition of the free weekly magazine Sport, as previously revealed in Media Week.

Sport: back on the streets next month
Sport: back on the streets next month

UTV said the magazine is expected to be back on the London streets on 12 June.

Sport editor Simon Caney and the magazine's staff of 20 will move into TalkSport's London office. The team will remain a separate unit, but the commercial operation will be headed by UTV Radio sales director Adam Bullock.

Bullock said UTV would now be in a position to sell campaigns encompassing "on air, online, digital and in magazine activity".

Scott Taunton, UTV Radio managing director, said: "Sport is an established and well- respected media brand that is widely recognised. We have no intention of rebranding it, but it will now be backed up by the strength of TalkSport."

The deal is expected to lead to the departure of Sport managing director Greg Miall, who will initially stay on during the transition period.

Sport was suspended from publication last month after its French parent company Sport Media & Strategie went into administration.

Become a member of Campaign from just £88 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content