Vapestick launches Style Icon Tour with Mischa Barton

E-cigarette brand Vapestick is on the hunt for the UK's most stylish 'vaper', with the launch of its Style Icon Tour and competition, with The OC's Mischa Barton on board as lead judge.

Vapestick: Style Icon tour kicks off this weekend
Vapestick: Style Icon tour kicks off this weekend

The competition aims to find 'the face of Vapestick' and invites users to strike their best Vapestick pose and submit it online to a microsite.

The competition will be promoted at various Style Icon Tours taking place across the country over the next few months, with the tour kicking off this weekend at the Strawberry Fields Festival, taking place on 8-10 August in Leicestershire. 

The tour, devised by agency Space, will also be appearing at Birmingham's Fusion Festival on 30-31 August, Bestival on 4-7 September and the Clothes Show Live at the National Exhibition Centre between 5 and 9 December. The tour will also give visitors the opportunity to try out Vapestick's range of e-cigarettes. 

The competition winner will also be treated to a VIP shopping experience worth £2,000. 

Comment below to let us know what you think. 

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by subscribing here.

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

CAMPAIGN AI

Our new premium service offering bespoke monitoring reports for your company .

find out more

Become a member of Campaign

Get the latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now


Campaign AI

Our new premium service offering bespoke monitoring reports for your company

Find Out More