Very.co.uk "all you need to get ready" by St Luke's

Very.co.uk, the retailer, has released a TV campaign that introduces a new brand identity.

St Luke’s created the ad, which introduces a new strapline – "Get more out of every day" – and develops Very’s pink square logo into a giant pink cube inhabited by people enjoying the brand’s products. The cube is a metaphor for Very’s multifaceted service. The work first aired on ITV during The X Factor on 4 October.

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