Video: 'the marketing community should dump its ridiculous buzzwords'

In our latest 'Bums on Seats' video (Wave a magic wand over marketing) offering advice from the UK's leading marketers, we speak to senior marketers Andrea Newman (HSBC), Steve James (Tesco Mobile), Rufus Radcliffe (ITV) and Wander Bruijel (Philips)

In this video, produced in partnership with creative agency Team Darwin, we asked marketers what would they change in marketing if they had a magic wand?

Visit the ‘Bums on Seats’ YouTube channel for extended videos and extra content





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