VNU Business Publishing has split its corporate computing sales
team in two and placed an advertisement manager at the helm of each
Jonathon Pyser has been hired as ad manager of the first unit, which
will handle sales for Computing and Network News.
Pyser previously held the position of sales manager at Lloyds List, the
international maritime business newspaper, which is published by the
He fills the shoes of Matt Tasker, who recently became head of PC
consumer sales at VNU.
The second division is called Channel Products and houses Computer
Reseller News and its supplements.
Channel Products will be run by Becky Carr, a VNU employee of eight
years, who has been promoted from account manager to sales manager.
Meanwhile, Chris Priestly joins the department as account manager on
Computing and Network News.
Priestly moves from MDI Publishing, where he worked as sales
Completing the recruitment push, Richard Yu has been hired to the
position of account handler on Channel Products and will report directly
Both Pyser and Carr report to Penny Garratt, VNU’s head of corporate
computer sales, who was hired from Reed Business Information two months
VNU UK is split into four divisions: corporate computer sales, business
and finance - which is headed by Colin Belton - PC consumer magazines,
which is run by Matt Tasker, and corporate sales.
Corporate sales is led by sales manager Simon Cheeseman and sells to
VNU’s top 20 advertisers across the 11 UK-based magazines. Top clients
include IBM, Hewlett Packard, Microsoft, Dell and CMG.