Volvo, Forsman & Bodenfors

James Swift loves the new Volvo spot: "Jean-Claude Van Damme doing the splits and an Enya track? This should come across as contrived but I can’t stop watching it." The ad was created by Björn Engström, Martin Ringqvist, Anders Eklind and Sophia Lindholm, and directed by Andreas Nilsson through Folke Film.