VW Beetle relaunches in Germany

- Volkswagen has announced it will launch its revamped Beetle into the German market later this month with a print and TV campaign created by DDB Needham in Dusseldorf.

- Volkswagen has announced it will launch its revamped Beetle into the German market later this month with a print and TV campaign created by DDB Needham in Dusseldorf.

VW says it already has 100,000 reservations for the car. Next week VW is set to announce which other European markets the Beetle will initially launch in.





Topics

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus