Walkers "#WalkersUnited" by Abbott Mead Vickers BBDO

Gary Lineker is back in a new ad for Walkers resealable sharing packs, demonstrating once again how difficult he finds it to let anyone else near his favourite crisps.

The work introduces the #WalkersUnited on-pack promotion. Special bags feature lower halves of faces, which fans are being asked to hold in front on their own faces, then take a selfie and share it across social media.


Account team
Executive creative director
Agency producer
Production company
Director: Rollo Jackson
Production company producer
Post house
VFX supervisor
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Animation house
Animation supervisor
Audio post production