Bing's search data powers several famous AI assistants as well as Microsoft's Cortana - it's the default search engine for Siri and Amazon's Alexa.
Speaking to Campaign at IAB Engage 2016, Bing UK's head of sales, Ravleen Beeston, discusses how brands should be thinking about artificial intelliigence.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.
Become a memberOur new premium service offering bespoke monitoring reports for your company.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
