Watch: Should 'social marketing' be monetised? Part 3

In our latest 'Bums on Seats' video offering advice from the UK's leading marketers, we ask: "Should 'social marketing' be monetised?"

Should 'social marketing' be monetised?
Should 'social marketing' be monetised?

In this video, produced in partnership with creative agency Team Darwin, we speak to marketers including Mark Singleton (Paddy Power), Rebecca Snell (Lego) and Simon Michaelides (UKTV)

Visit the ‘Bums on Seats’ YouTube channel for extended videos and extra content

Click here for part 1

Click here for part 2

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