The Week: Advertising News - Orange revives Spot the Bull

Orange has relaunched its Spot the Bull ticket competition for this year's Glastonbury music festival.

The contest uses live GPS tracking to ask players to guess which part of the field a real bull will be standing in at 3pm each day. Players can watch the bull, named Winston, live between 27 May and 13 June on www.spotthebull.co.uk via a number of cameras positioned in and around a secret paddock in the UK.