The Week: Advertising News - Tesco signs up O'Connor

Des O'Connor is to replace the Spice Girls as the face of Tesco's Christmas advertising. This year's ad, by The Red Brick Road, will feature the TV veteran walking through a winter wonderland of Tesco Christmas offers and singing The Christmas Song (chestnuts roasting on an open fire).

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content