The Week: Advertising Reviews - H&B severs ties with WCRS

Holland & Barrett, the health food and supplements retailer, has split with WCRS and put its £7 million advertising account up for pitch.

WCRS created a campaign featuring Mr Holland and Mr Barrett after winning the account in April 2008, but the creative idea was dropped earlier this year in favour of a price-led strategy. The agency will not defend the account and its fellow Engine Group subsidiary agency Woo Communications has also been dropped from the roster.


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