The Week: Brand news - Texaco sponsors football

Texaco has signed a three-year partnership deal with the Football League to become an official partner of the Football League Championship.

Under the terms of the deal, Texaco becomes the "official motor fuel partner of the Football League Championship" and will have pitchside advertising at every Football League match, including the end-of-season play-offs at Wembley. It will also be given promotional space on club websites, and opportunities to link promotions at Texaco-branded sites around the UK.