The Week: Digital Reviews - Littlewoods appoints Unique

Littlewoods has moved its estimated £7 million search marketing account into Unique Digital without a pitch, ahead of an increase in its search spend. The direct retailer has previously used Neo@Ogilvy and MediaCom North, which are both owned by WPP. Unique's parent company, Syzygy, is also part-owned by WPP.

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