The Week: Media news - Guardian tops web figures maintained its position as the UK's leading newspaper website, with a 30 per cent increase in users in January to 29.8 million. recorded the largest annual growth in users to maintain second position, with a 109 per cent increase that took it to 25 million. Times Online overtook the Mail Online to become the third most popular UK newspaper website with 22.9 million users, according to the ABCe figures for January.