The Week: Media Reviews - COI in youth alcohol pitch

The Department for Children, Schools and Families is holding a pitch through COI to appoint a communications planning agency to develop a campaign to support its Youth Alcohol Action Plan.

Manning Gottlieb OMD, Naked Communications and Starcom MediaVest will all be competing to get the business. The DCSF aims to encourage children and young adults to adopt a sensible attitude towards alcohol.


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