The Week: Media Reviews - Henkel UK sticks with MEC

Mediaedge:cia has retained the consolidated £4 million UK media planning and buying account for Henkel, the FMCG company that owns brands including Right Guard and Schwarzkopf.

Henkel reappointed Mediaedge:cia, the incumbent on the deodorant and shampoo brands, after a pitch last month against The Media Shop - which previously handled the Henkel adhesive brands including Pritt Stick - and the Omnicom-owned M2M.

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