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C2 Montréal
Georganna Simpson
May 27, 2016
How long?
1 minute

"We're in the rejection industry": Will Travis, CEO of Sid Lee USA

Find out why success is openness to change, how rejection is the cause of disruption, and why brands need to join in the conversation

Sid Lee is a kyu collective agency that collaborates with global super-brands including Pepsico.

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