Wickes 'Housebarrassment' by VCCP

Wickes is shining a light on the struggles of 'housebarrassment' with a socially awkward spot, created by VCCP.

The latest in a series of ads by the brand on the topic, the work begins as a gamer gloats about his tech-savvy skills, before inviting his friend over to put his skills to the test.

Things take a turn, however, when the gamer realises that his childhood room (equipped with nautical-themed wallpaper) probably isn’t fit to show off to his mate, prompting him to redecorate with his dad.

"Cure your housebarressment with Wickes," a voiceover declares as the ad comes to a close.

The TV ad launched yesterday and was created by Chris Hodgkiss and Pip Bishop, and directed by Stephen Pipe through Tantrum. Media is handled by Carat.

Credits

Brand
Agency
Executive creative director
Creative director
Planning director
Business lead
Senior account manager
Account manager
TV producer
Senior creative producer
Media agency
Production company
Director
Production company executive producer
Post production: Jam
Sound design

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