Wieden & Kennedy leads Annas shortlist

LONDON - Wieden & Kennedy has been named as the most nominated agency for the forthcoming Awards for National Newspaper Advertising.

Honda: Wieden & Kennedy campaign
Honda: Wieden & Kennedy campaign

The Anna's, which takes place on 27 January, celebrates the best press and online ads to have featured in national newspapers during 2009.

A total of 68 ads from 30 agencies were chosen across five different categories, covering Copywriting, Art Direction, Topicality, Online and Creative Media Partnership.

The shortlisted ads were chosen by creative directors from a number of major UK ad agencies.

Wieden & Kennedy has been shortlisted five times, with four of its nominations coming for its work on Honda. It has also received a nomination in the "Creative Media" category for its "Saturday is Breakfast Day" campaign created for Lurpak.

M&C Saatchi received two nominations, for its campaigns for the Department of Health and Heinz, while Mother also secured two votes thanks to its work on Schweppes.

Glue London picked up two of the five nominations in the online category, for its work on Toyota and Aviva.