William Grant & Sons to showcase ancient reserves collection

Whisky manufacturer William Grant & Sons is to host a two-week pop-up that will feature brands within its ancient reserves portfolio.

William Grant and Sons to host pop-up boutique
William Grant and Sons to host pop-up boutique

The whisky boutique, located in Islington, London, will offer expert tastings, advice, bottle engraving and free gift-wrapping as well as a number of ticketed whisky-inspired events in the evenings.

From 12 - 23 December, guests will be able to taste ancient reserves such as Ailsa Bay, The Girvan Patent Still, Rare Cask Reserves and Kininvie. The pop-up will also feature speciality whisky-themed gifts and experts will be on-hand to help find the perfect whisky.

In the evening, guests will experience a series of one-off whisky events in an intimate setting. This will include an innovative tea and whisky pairing session led by Miss Whisky and Benjamin and Blum Teas. 

Daytime sessions run from 12pm - 7.30pm, while evening sessions run from 8pm - 10pm.

On 5-6 Deecember, the Telegraphy Whisky Experience will make its annual appearance in London. Last month, whisky brand Jura staged an interactive, mystery-themed adventure at London's Lookin Glass Cocktail Club. 

For your daily hit of news from the brand experience community, weekly brand and inspiration updates or your monthly trend download, register and subscribe to Event and our bulletins.

Follow @HannahLEllison1