Woman assumes intimate pose in pregnancy test ad

LONDON - Lowe Bangkok has created a striking print campaign for the Exact brand of pregnancy tests featuring images of a naked woman.

Naked woman... new pregnancy test ad
Naked woman... new pregnancy test ad

The ads depict a rather novel way of trying to discover if you are pregnant in a bid to promote the "exact" result women get with the Exact Pregnancy Test.

Each execution, shot by the photographer Basil Childers, portrays the woman in a different position.