Nikon Europe, the camera and imaging company, has appointed Jung Von Matt/Spree to handle its EUR50 million European advertising account.
The agency won in a pitch against undisclosed agencies from London, Paris and Amsterdam.
Jung Von Matt/Spree will now develop a strategic and creative brand platform for Nikon Europe, with a particular focus on TV, print and digital media. It will also handle packaging design, trade-fair presentations and point-of-sale work.
Jung Von Matt/Spree's appointment to the European account will not affect Nikon's agency relationships currently in place in individual countries.
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