The World: Berlin - TBWA\Berlin wins new Absolut Vodka assignment

TBWA\Berlin has picked up an additional global assignment for Absolut Vodka, to create a campaign to be rolled out at global travel retail outlets, such as at duty free shops in airports and on cruise ships and border stores.

The campaign, which will carry the strapline "In an Absolut world - no destination is impossible", will be initially launched at Singapore Changi, London Heathrow and Frankfurt airports, before rolling out globally.