The World: Chicago - CareerBuilder puts $40m brief up for review

CareerBuilder, the online jobs site, has put its $40 million account into review after the Super Bowl ads produced by its agency, Cramer-Krasselt, failed to rank in USA Today's viewer poll.

The agency said it has resigned the business after a five-year relationship, which saw CareerBuilder surpass Monster in total listings and online traffic.

The split was followed by a stinging attack on the client by the agency's president, Peter Krivkovich: "To our amazement, to our total astonishment, all that astounding business success was less important than one poll.

"It's so ludicrous, and they are so serious about the poll, it's almost funny."

CareerBuilder did confirm that its account was in review, but would not comment any further.

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