Who doesn't like seeing an estate agent being smacked in the face by a lamp-post? In "whack", a spot for Verizon Wireless' Push to Talk service, the frazzled estate agent comes a cropper when she's trying to establish who's on the line. With the new service, users don't waste time - or risk serious injuries - identifying who's calling them. In a second spot, "kick", a second professional gets kicked by a child on a swing. Pure slapstick that efficiently communicates the core brand message of Verizon's Wireless' new service.

Client: Verizon Wireless

Agency: Lowe New York

Writer: Kim Gallina

Art director: Lauren Williman

Director: Steve Miller

Production company:, New York

RENAULT MEGANE - Saatchi & Saatchi Italy

A "family car" takes on a whole new meaning in this three-spot campaign shot in Toronto for the Renault Megane Grandtour. In "bags" the Soprano- like characters demonstrate the Grandtour's generous boot space by loading in body bags. In "ambush", the Mafia boss takes cover from being shot at behind the car. Captivated by the car's beauty, his assailant leaves him alone.The other TV spot and the print campaign supporting the TV work have a similar black comic treatment. The client reportedly "fell in love with the idea".

Client: Renault

Agency: Saatchi & Saatchi Milan

Writer: Guido Cornara

Art director: Agostino Toscana

Director: Richard D'Alessio

Production company: (h) films, Milan

EBAY - Ogilvy & Mather Taiwan

Taiwan is the only country where eBay is using offline advertising. This multimedia campaign is designed to entice the uninitiated to take a look at the auction site with the intention of getting them to register. It also wanted to communicate that buying on eBay was competely different from high- street shopping. The creative idea reflects that every eBay purchase has a story behind it: why someone was looking for an item, what their life was like before finding it and what it was like after. The first TV spot tells the story of James Teng who broke his wife's vase and was in the doghouse until eBay came to the rescue. There are three TV spots and six press ads as well as bus sides.

Client: eBay Taiwan

Agency: Ogilvy & Mather Taipei

Writer: Mark Birman

Art director: Mark Birman

Director: Julian Lee

Production Company: Askafilm Production, Taipei


TBWA\Germany's first project work for Greenpeace supports the charity's campaign against genetically modified foods and the use of pesticides. The campaign runs nationwide and is designed to raise consumer awareness of hidden dangers in food. The strapline reads: "In the forest, something poisonous is recognisable by its red colour. It's the same in the supermarket." The poster campaign will be supported by guerrilla activity outside supermarkets as well as a TV campaign.

Client: Greenpeace Germany

Agency: TBWA\Germany, Berlin

Writer: Helge Block

Art directors: Tina Oladen, Thomas Kurzawski

Photographer: Uwe Duttmann, Hamburg

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