World: Gallery

Evian - BETC Euro RSCG France Haute couture meets the infamous Club 18-30 wet t-shirt contest in a new campaign for Evian from BETC Euro RSCG in Paris. The ads are destined for Evian's export territories - from South America to China - and aim to position the brand as a "natural source of youth". Inspired by the fashion world, the new campaign was shot by the photographer Karen Collins and styled by Camille Bidault - both are well known for their work on fashion labels. All three models in the ads are current Parisian catwalk favourites.

Client: Evian

Agency: BETC Euro RSCG, Paris

Art director: Florence Bellisson

Writer: Veronique De Surmont

Photographer: Karen Collins

Wizz Air - FCB UK

Central Europe's only pan-national low-cost airline, Wizz Air, is undergoing an aggressive growth program following the European Union's expansion into the region. With few central European nationals considering flying as an option, Wizz's new campaign, created by FCB London, aims to "democratise the skies". Breaking in Hungary and Poland and then rolling out across the region, the commercials (charmingly entitled "toenail" and "fart") aim to show that Wizz is so cheap, you can even afford to visit people you don't like.

Client: Wizz Air

Agency: FCB London

Art director: Mark Robinson

Writer: Bryn Attewell

Directors: Mark Robinson, Bryn Attewell

Production company: Democracy, London

C&A Clockhouse - Ogilvy & Mather Germany

Germany: a land where the beer flows like water, where nouns gather like iron filings on a magnet, and where C&A has found a home in the hearts of trendy go-getters. Ogilvy & Mather Dusseldorf's new campaign for the C&A Clockhouse range shows what can happen when lust causes you to take your hand off the tiller for a moment. The spots feature a man nearly decapitating himself on an escalator, a woman whose poncho winds up in the office shredder and a girl who is so eager to see her boyfriend at the airport, she's not about to let a plate-glass window get in the way. Still, as the strapline reads: "You don't have to be perfect when you look good."

Client: C&A Clockhouse

Agency: Ogilvy & Mather, Dusseldorf

Art director: Uta Regenscheit

Writer: Karsten Bueschgens

Director: Sven Bollinger

Production company: Erste Liebe Filmproduktion, Hamburg

Selelas Productions - Leo Burnett Kreasindo Indonesia

On the congested roads of Jakarta, street musicians - who are known locally as "pengamen" - are a common sight. Similar to the car door to car door newspaper vendors who brave the rush-hour traffic jams on the Talgarth Road, pengamen set up shop at traffic lights and entertain the queues with, typically, apalling self-pitying tales of woe. Leo Burnett Kreasindo's spot for Selelas Productions, a sound engineering company, finds one such pengaman thinking that he has finally struck the right chord and found a sympathetic ear, only to discover the passenger in the car is a sound engineer. Better luck next time.

Client: Selelas Productions

Agency: Leo Burnett Kreasindo, Jakarta

Writer: Chris Chiu

Art director: Chris Chiu

Director: Chris Chiu

Production company: Square Box, Jakarta

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