The World: Hong Kong - Reebok reviews to consolidate pan-Asian account

Reebok is reviewing its Asia-Pacific agency roster, with a view to consolidating its key markets within a single network. The assignment would cover the company's four key markets of China, India, Japan and South Korea.

Several networks are thought to be in contention for the business. They include TBWA, which handles Reebok's parent company, Adidas, globally, McCann Erickson, which runs the business in India and Japan, Ogilvy Diamond in Korea, Publicis and M&C Saatchi.