In his new role, Puebla will be responsible for overseeing the creative output across the agency's Iberia offering.
He will work closely with Isabel Ontoso, the new regional president of Leo Burnett Iberia, and Miguel Simoes, the director of new business for the Iberian Region. Earlier this year, Puebla led Leo Burnett Lisbon to 11 awards at the Cannes Lions International Ad Festival.