The World: New York - Agencies line up for Crown Imports media brief

Crown Imports, the alcoholic drinks company whose brands include Corona Light, Corona Extra and Modelo Especial, is poised to review its media planning and buying account.

The brand currently works with a handful of agencies on its media business, including the Chicago-based agency Cramer-Krasselt and the Seattle shop Creature; however, the company is now eager to identify a single agency to work with on the account.

Prospective agencies will be contacted regarding the business over the next few weeks, with the successful shop due to be in place for the start of 2010.