The World: New York - AT&T accuses rival of inaccurate claims in ads

AT&T, the telephone service provider, has filed a lawsuit against Verizon Wireless after the company released a series of ads that supposedly illustrated AT&T's weaker 3G coverage.

The ads, which feature the tagline "There's a map for that", show two different maps of the US. One map shows Verizon's 3G wireless network coverage, while the other, which consists of a large amount of white space, allegedly shows AT&T's reach.

AT&T claims that the white space could mislead the consumer into thinking that in those areas there is no coverage at all, which the company says is inaccurate.


Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content