The World: New York - Belvedere shortlists four for $15m US ad business

Belvedere, the US vodka brand, has shortlisted four agencies to pitch for its $15 million US advertising business.

Cossette, Arnell, Euro RSCG and the incumbent, Berlin Cameron United, will all vie for the business, with presentations taking place later this month.

The consultancy Roth Associates is handling the pitch process. Belvedere's media agency, MPG New York, is not affected by the review.

In recent weeks, Berlin Cameron United has released a new campaign for Belvedere featuring the actor Vincent Gallo.


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