The World: New York - Corporate giants set for Super Bowl ad presence

Federal Express, Honda, General Motors, Frito-Lay, Anheuser-Busch, PepsiCo and AIG are among the advertisers who will be featured during the screening of this year's Super Bowl.

Each company can expect to pay more than $2.6 million for a 30-second spot.

Anheuser-Busch confirmed it will take five minutes' worth of time during the 2 February game. Speculation is rife that its advertising will feature the chat-show host Jerry Springer and the singer Jay-Z.


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