The World: New York - George nets digital strategy role at McCann

Universal McCann has appointed Quentin George to the position of global director of digital strategy.

He will now work closely with Nick Brien, the network's chief executive, in creating digital strategies and offerings for its entire global client base.

Brien said: "As we work to decode the future of the digital marketplace, Quentin's leadership experience and unique understanding of the digital conversation that is transforming the marketing industry make him a crucial addition to the network."

At the same time, the company has appointed Jatinder Singh to the position of global director of measurement and analytics.

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