The World: New York - IPG hires Walsh to oversee relationship with GM

Interpublic Group has appointed Martin Walsh, a senior executive at General Motors, to handle its relationship with the car-maker and to co-ordinate all of IPG's agencies that work on the account.

Walsh, who was most recently the general manager of GM's Hummer division, will report directly to the Interpublic chief executive, Michael Roth.

Roth said: "We all know this is a critical time in the history of General Motors, and we see it as an opportunity to come forward with a new way in which to deliver value for this key client."