The World: New York - StrawberryFrog joins $150m E*Trade roster

E*Trade, the online trading services company, has added StrawberryFrog to its $150 million creative roster.

The company initially contacted the agency, as well as Goodby Silverstein & Partners, last month to pitch against BBDO for a possible Super Bowl brief.

However, the company has denied that it has bought space in the upcoming broadcast in February.

BBDO will be E*Trader's lead agency, while Agency.com will continue to handle all of the interactive duties.

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