The World: New York - Young moviegoers consume more TV and radio

US moviegoers, aged between 13 and 24, consume at least twice as much television and radio as non-moviegoers of the same age, according to newly published research.

The research, carried out by Integrated Media Measurement, demolishes the theory that people who visit cinemas less frequently spend more time watching TV or listening to the radio.

Tamara Gaffney, IMMI's client services director, said young moviegoers had a voracious media appetite.