The World: Paris - Aegis buys Webcontents and Planete Interactif shops

Aegis Group has acquired two French digital agencies, Planete Interactif and Webcontents, with the plan of integrating them into the Isobar network.

Webcontents creates and provides digital content across online and mobile media for clients such as France Telecom, Michelin and the WWF.

Planete Interactif creates corporate websites for clients including Christian Dior, L'Oreal and PricewaterhouseCoopers.

Nigel Morris (pictured), the chief executive of Isobar, said: "The addition of Planete Interactif and Webcontents in France now gives Isobar a truly full-service digital marketing capability."

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