The World: Paris - Barros heads European new business at Euro RSCG

As well as developing new business across the continent, she will also supervise the global Kraft account.

She began her career in 1995 at Saatchi & Saatchi Paris before moving to New York. In 1999, she joined McCann-Erickson in Central Asia as the managing director before moving to Euro RSCG in 2002.

Pierre Lecosse, the chairman and chief executive of Euro RSCG Europe, said: "Vanessa's expertise on local and international accounts, as well as her energy, are great assets."